OnTarget
Consulting + Research

Consulting services

serving as a catalyst.
speeding change.

We help company leaders and their teams become more successful in winning and retaining customers.  We are effective in partnering with them to identify, prioritize and implement the externally and internally focused actions that will have the greatest impact on producing satisfied, engaged and loyal customers.


CREATING SATISFIED + LOYAL CUSTOMERS AND EMPLOYEES

  • Measuring current levels of satisfaction and loyalty
  • Identifying and prioritizing improvement actions
  • Building the organizational focus needed for success

INCREASING NEW CUSTOMER ACQUISITION EFFECTIVENESS

  • Assessing current performance and competitive landscape
  • Identifying the keys to successfully promote trial, purchase and loyalty
  • Equipping the organization with the tools and tactics for success

POSITIONING PRODUCTS + SERVICES FOR SUCCESS

  • Understanding the competitive marketplace
  • Identifying the key features and services that must be delivered for success
  • Aligning the organization to best promote and deliver those features and services



BRINGING NEW PRODUCTS + SERVICES TO MARKET

  • Understanding the competitive marketplace
  • Defining and prioritizing key features and actions for success
  • Driving required organizational alignment

ALIGNING INTERNAL TEAMS TO STRENGTHEN SALES + MARKETING EFFECTIVENESS

  • Measuring current levels of customer satisfaction and loyalty
  • Gaining organizational understanding and ownership of results
  • Identifying, prioritizing and implementing improvement actions

FULL SCALE MARKET RESEARCH SERVICES

Speed the identifying, prioritizing and implementing of critical actions by pairing consulting with market research.